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Search Engine Marketing including Google Ads

Paying for advertisements in Google Ads, Bing Ads, or any other search engine will increase your company’s visibility online. This process is called Search Engine Marketing (SEM). At SilverServers, we help small businesses get started with their ads so that they can be seen, get traffic, and grow their business.

Our team will keep search engine marketing simple. No huge ads campaigns and no overly specialised efforts, just consultation, planning, research, and basic advertising.

Consultation and Planning

Share your goals with our search engine marketing team, or receive advice from one of our Google Ads consultants to guide you as you get started. Whether for one page, one service, or all of your services, we’ll work with you and your goals to create a simple plan for advertising in Google Ads and any other search engines you prefer.

Keyword Research

Select the best keywords for the services you want to advertise for. We make the process simple by doing research for you and providing a list of potential options for you to choose from!

Discover some of our methods for finding keywords

Advertising Campaign

Manage your Google Ads campaign yourself with our guidance, or let us manage it for you. We will work with the option you prefer!


Get Started with a Search Engine Marketing Campaign Today!


Did You Know? Search Engine Marketing (SEM) and Search Engine Optimization (SEO) provide many benefits when they’re used together! Ask us for more info.

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SEO Knowledge Centre
August 25th 2025
Nanaimo SEO in Action: How 5 Businesses Rank on Google Maps
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SilverServers Newsletter: August 2025
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Lethbridge SEO Face-Off: Who’s Winning on Google Maps?
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We break down real-world Lethbridge SEO with a Google Maps face-off. Discover what’s working—and what your business might be missing.

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From Our Data Centre to Yours: Remote Monitoring with SilverServers’ Custom Sensor System
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Monitor environments in real-time with SilverServers’ custom sensor system—built in-house, now ready for your data centre or remote site.

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