SilverServers is seeing the effectiveness of tracking pixels and third-party cookies go the way of the dinosaurs. Learn how your marketing accuracy can be improved by connecting with the people who use your website.Learn more about Tracking Pixels: Marketing In The Dark
In part 3 of SilverServers' series about the relationship between digital marketing and SEO, we answer the question of 'how what we're doing here affects your website' by explaining the value that authority has on a website's search engine rankings.Find out as much as you can about Building Website Authority From the Ground Up
In part two of SilverServers' series about the relationships between SEO and digital marketing, we explain the key differences between these two pieces of the bigger marketing puzzle.Find out as much as you can about Key Differences Between SEO & Digital Marketing
In Google Analytics, or in your monthly SEO Report for clients of the SilverServers Grassroots Search Engine Optimization program, l.facebook.com may show up in the Referrals section. What does this kind of traffic from Facebook mean?Get better aquainted with The Facebook Link Shim and your SilverServers SEO Report
Search Engine Optimization (SEO) is one part of a digital marketing plan. SilverServers takes a look at what digital marketing is, where SEO fits into it, and why understanding visitor behaviour is importantMore on-topic information for How Is Digital Marketing Related to Search Engine Optimization?
Spam visitors in your Analytics or SilverServers SEO Report? Find out what that means and what our team does about it.See what SilverServers thinks about What Is Visitor Spam and How Does It Affect My Website?
SilverServers collaborated with the Pitt Meadows Museum on their Community Map Project. Find out how our web development services provided an SEO-friendly mapping project that they were able to win an award for!More on-topic information for SilverServers Designs Community Mapping Software that Contributes to an Award for Pitt Meadows Museum
At SilverServers we use Google's terminology in creating monthly SEO reports for our clients. Here is a cheat sheet explaining every term and number on your monthly Grassroots report!Find out as much as you can about A Cheat Sheet To Some Google Analytics and a Guide To Your SilverServers Monthly SEO Report
Having trouble deciding of you should spend money on pay-per-click or boost digital advertising? We have some tips that can help.There's more info about When does it make sense to use paid advertising for my website?